Where Does My Money Go? -Investing in Us


We’ve been noticing a lot of buzz going around about the differences in pricing between various photography studios- especially with the closing of many chain studios in department stores.

We wanted to put in our two cents about where your money goes when you hire a photographer (specifically us) and why prices have recently risen across the industry.

Professional vs. Amateur

Hiring a professional photographer is an investment.  The pictures you will come away with become more valuable as time goes by.  You can’t bring back the time, and as we all know it goes by much too quickly. Given the digital age we live in today, photos are accessible every second of everyday.  This is where hiring a professional photographer is essential. The saying, “You get what you pay for” is absolutely true in the photography world. Be wary of deals that seem to good to be true as most often they are just that. While there are exceptions to this, make sure that your photographer is professionally trained and can deliver top quality images in any situation. While an amateur or friend that dabbles in photography might offer you a disc of all of the images for a steal- it’s inevitable that the disc will become corrupted, get chewed on by the new puppy, or lost in the file drawer. It’s a gamble whether or not that photographer friend still has the images to replace your loss. Here at Image Group, you will always be working with professionally trained photographers, designers, etc. You will always receive finished edited images- ready to print into timeless heirlooms. We strive to be the absolute best that we can be for each and every client.

One-on-One Client Interaction

Every time you call the studio, a real person will answer the phone to address any questions that you may have. Everything we do is custom and personal every client that we encounter, becoming a part of our Groupie family. We say hello when we run into you at the grocery store, a football game, or at a restaurant and genuinely hope things are going well!

The Products

Every finished product that is placed into a client’s hands has been carefully handled to ensure the highest quality. Our products are all created with archival materials that will last for generations and are guaranteed not to fade with time.

The Experience

We believe that every client is special and treat every interaction as such. Part of your investment includes a fun and friendly experience to capture the personality and uniqueness of every individual, group, family, and event. We truly love what we do and want to share that with you.

The Breakdown

When it comes to booking any kind of photography services- portrait, senior, family, wedding, commercial, etc. there are costs involved that might not be common knowledge to the client.

A typical session encompasses all of the following aspects, including the behind-the-scenes:

  • Professionally trained photographer(s)
  • Top-of-the-line photography equipment (camera bodies, lenses, light modifiers, backgrounds, etc.)
  • Fully insured equipment/staff
  • Session pre-planning by client/photographer/assistant
  • Photographer/Assistants time during session and travel for session if applicable
  • Access to all of the studio’s resources (locations, props, etc.)
  • Professional retouching and editing of files using industry standard programs and equipment
  • Dedicated time to view, select, and order favorite images
  • Online gallery viewing/ordering
  • Highest quality printing and production with exclusive use of archival inks and premium-lustre photo papers
  • Highest quality, custom designed products (albums, canvases, etc.)
  • Custom order packaging by in-house production staff

 The Bottom Line

The bottom line when it comes to hiring a professional photographer is that you will get your money’s worth when it comes to service, quality, and time. We know that things can get expensive- don’t let our prices scare you! We will work with you to make sure that you walk away happy and satisfied!

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